About Hoosh Fashion Store

Product_Interest: Product_Interest:


Fashion is cyclic and so are trends. Time and again there are styles and looks that are re-invented by designers or return to the runway in their original essence. Hence each year a retro brigade of designs, colors, prints, and patterns hit the stores and become a much embraced trend. In the fashion industry some trends are ludicrous, some become outdated, and some come back with newer ideas. 

Twenty fourteen is no different, and have many vintage and retro looks borrowed from the past for the spring/summer and autumn/winter fashion. Trends are believed to re-emerge in fashion every twenty years. The one big trend which is still alive and kicking is of crop tops. For those who refrain from showing off their abs, styles with sheer panels around the waist and high waist pants and skirts are a perfect way to conceal and flaunt the style. The floral print being a summer essential has also gone retro this year. From Michael Kors to Depazo, Harbison, and Jen Kao showcased their collection of flower power in multiple pieces at the New York Fashion Week for Spring Summer 2014.

Braiding infinite patterns with Kumihimo

Every piece of clothing, every sample of fabric, every strand of yarn is part of textile's creativity, as each step to form the final textile product requires a well sketched plan and out of the box ideas to ensure that it stands to the expectations of consumers.

The creativity can involve centuries old arts borrowed from various countries. In the 21st century corporate world, there is intense competition to establish and separate brands from the rest and this can be attained by how well the brands use old arts in contemporary style.

Kumihimo is currently popular in countries like Canada, European Union, Germany, U.S.A. and others. The world has been exploring this art since centuries now. But, it is pertinent to note that Japanese consider that it takes practice and dedication to master the simple art of Kumihimo.

The most difficult pattern considered in Kumihimo is touch stone, which involves four bobbins. The Japanese consider that an apt test of Kumihimo braiding involves braiding of three silk threads.

Exquisite and unique: Revisiting ikat design

Ikat is a popular dyeing technique, which ties the untied threads into a bunch by employing grass or cotton, which is wax treated. Under ikat technique the weaver has to decide where should the dye set in among the loose threads and where the dye should be restrained from setting. It is with the help of this method that the weavers get a suitable pattern when the threads are conclusively woven on a loom. The complication increases when more colours are used to form pattern.

The need of the hour is to take ikat at a level where it becomes a sustainable industry. Efforts are going on and the results have finally started becoming visible in form of ikat becoming a regular part of ramp walks in international fashion shows and the beauty of this craft being admired by fashion connoisseurs.

With changing business approach, the ikat weavers can expect a rise in demand in near future.